Stream analytics

Every stream is kept: when it ran, how many people watched minute by minute, and — once TikTok’s orders are in — exactly what it sold. The Streams report puts them side by side so you can answer questions like "do our 9 AM–1 PM streams outsell our 2 PM–6 PM ones?" or "which host sells more per hour?".

Every figure is a rate — per hour live, per minute, per viewer — so a two-hour stream and a six-hour stream compare fairly.

On the phone it is Menu → Streams (or My Streams for a host). See On the phone.

trylasi.com/reports/streams

Pick 30 days, 90 days or 6 months at the top. The line at the right says the dates covered, how many streams, how many have their sales, how many are waiting for their sales, and how many are not linked to a show.

Each stream is filed under the stretch of the day it covered, rounded to the nearest hour at each end, on your business clock (the timezone in Settings). A stream from 9:04 to 12:57 is a 9 AM–1 PM stream — the way you schedule and talk about them.

The bars show sales per hour live for each time frame. The table under them adds Streams, Hours live, Sales / hr, Items / hr (with the per-minute pace), Orders / hr, Avg viewers and Conversion.

trylasi.com/reports/streams

This chart cuts every stream into the hours of the day it covered and shows sales per hour live for each hour. An hour three streams covered compares fairly with an hour one stream covered. Hover a bar to see its viewers.

Use it to find the hours inside a stream that carry it — for example, whether the last hour of a long stream is still worth running.

The Hosts table gives each host their streams, hours live, average viewers, sales, Sales / hr, Items / hr and Orders / hr. With two or more hosts, the best figure in each rate column is shown in bold colour; a tie lights nobody.

A host appears only on streams linked to a show that has a host. A stream that is not linked to a show has no host.

Shared streams are split fairly — see Shared streams.

When two hosts share a show, the hand-over is recorded on the show by sticker number ("Kate from #347"). See Hosts, co-hosts and commission.

• Sales go to the host by sticker: each item belongs to whoever was on air when its number sold.
• Time on air and viewers are split at the moment the first item of the new host’s stretch sold. A show that went A → B → A gives host A two stretches.
• On a stream’s page, each host’s row lists their stretches (for example 9:04 AM–11:20 AM). Until the sales are taken, it says Once the sales are taken.

Every stream lists each stream with When, Show, Host, Live, Peak, Avg viewers, Orders, Sales, Sales / hr, Items / hr and Conversion. Click a column heading to sort by it; click again to reverse. Streams with an unknown figure always sort last.

• Click the date to open the stream’s own page.
• Click the show name to open that show’s report.
• Two hosts read Kate → Maya, in the order they were on air.
• pending in Sales or Orders means TikTok’s exact figures have not been taken yet. Orders stays blank until they arrive rather than borrowing the LIVE dashboard’s items sold, which counts items rather than orders and is an attribution reading, not a record of what sold. The dashboard’s own figures are on the stream’s page, under From the dashboard.
• read from later means the extension started reading after the stream had already begun. See A stream read late.
• Not linked to a show means LASI knows the stream’s room but no show claims it. No room (Data Screen closed) means only the Streamer Desktop was open, so LASI never learned the room.

There are two sales figures for a stream, and LASI always says which one it is showing:

1. 1To take them now instead of waiting, admins and managers click Refresh sales at the top of the Streams report. It takes sales for every ended stream still missing them and says how many it did.
2. 2On a single stream’s page the button reads Take the sales now (or Refresh the sales once they are in). Refreshing again is safe — use it if orders checked out late.

Items per hour (and per minute) is the number of items buyers paid for during the stream, divided by the time it was live. Cancelled orders and $0 giveaways are left out.

• It shows on every stream, every time frame and every host, on the web and on the phone.
• Until a stream’s exact sales are taken, its pace is a dash (—), never zero. Time frame and host averages use only the streams whose items are known.
• Use it to compare pace between hosts or times of day even when price points differ.

trylasi.com/reports/streams/…

Open a stream from the list, from the Dashboard’s Last stream card (Open stream ›), or from a show. The line under the title gives the day, the time span, the time frame, the hosts and the shop. A stream still live says Live now and refreshes itself every 30 seconds.

The curves

• Viewers — average viewers each minute, shaded by who was on air. Hover for a minute.
• Sales so far — the running total. Once exact sales are in, it is TikTok’s paid sales added up minute by minute (and it says if more was checked out after the stream ended). Before that, it is the dashboard’s running total.
• The numbers behind the lines, a quarter hour at a time — open it for the table: viewers, sold, and running total per 15 minutes.

Further down

• Hosts — each host’s stretches on air, time, average viewers, sales, sales per hour and items per hour.
• From the dashboard — TikTok’s own figures at the stream’s end: product impressions, product clicks, items sold, GMV and TikTok’s rates (order rate, comment rate, like rate and so on), in percent as TikTok prints them.
• From TikTok’s orders — sales, paid orders, units sold, giveaways, cancelled, shipping buyers paid, and the first and last order time.
• The show’s finalized figures (admins only) — sales, fees, cost of goods, profit, host commission and profit after commission, with a link to The show’s report. A show not finalized yet says so.

trylasi.com/reports/streams/…

1. 1Open a stream.
2. 2In Lay another stream beside it, open Choose a stream… and pick the one to compare. Each option lists its day, time frame, show and hosts.
3. 3Both curves now run from each stream’s own start, so "an hour in" is an hour in for both. The section is renamed Compared with another stream.
4. 4Read Side by side below the curves: the better of each row is in bold; a tie, or a figure one stream lacks, lights neither. Time live is not treated as a contest.
5. 5Click Clear to go back to one stream.

• If the extension started reading after the stream began — it was installed mid-show, the tab was opened late, it was updating — LASI still counts the stream from its first sale, because no order can come before the LIVE started. It does that straight away, from the show’s own orders, rather than waiting for the exact sales to be taken an hour after the stream ends. The page says how many minutes it joined late: the viewers before that are unknown, but time live and every rate count from the first sale.
• If the dashboard stopped being read before the LIVE ended (the tab was closed), the stream runs on to its last order, so its time live and sales per hour are still right.
• Viewer averages use only the minutes that had a reading.

• The page is called My streams and lists only streams on shows the host ran (including shows they co-hosted).
• The hosts table becomes Your stretches on air and holds only their own row.
• On a shared stream they see their co-host’s name and stretch on air, but never the co-host’s figures.
• No profit, fees or costs.
• Opening another host’s stream is refused.

A host who has not been linked to their team record (Settings → Team) sees no streams. Ask an admin to link your login to your staff record. See Your team and roles.

Open Menu → Streams (hosts: Menu → My Streams). Pick 30d, 90d or 6 mo. You get the same tiles, Best time frames, Hosts (or Your time on air) and Every stream; tap a stream for its page, with its viewers and sales drawn as bars, its hosts, TikTok’s orders and — for admins — the show’s finalized figures.

• When an admin or manager opens a stream whose exact sales are overdue, the phone takes them there and then.
• A host’s My pay card on the Today tab also shows the last stream’s audience (peak viewers, average viewers, views) beside what it paid.
• Laying two streams side by side is web only.